Content creation for business

Content Marketing: 5 Misconceptions You Should Clarify Today

Back in 1996, a man saw the critical factor to any business growth. He, Bill Gates, wrote an essay titled content is king. In it, he said, “Content is where I expect much of the real money will be made on the Internet, just as it was in broadcasting.” With time, businesses began to learn …

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11 Simple Ways To Get Your Employees To Become Content Generating Machines

In every business, employees have important roles to play in content creation. Even if your brand’s content marketing has been outsourced or laid on the shoulder of an in-house content marketer. Your employees know and see the business, the products, and/or services better. Some of them may say they don’t know how to create content …

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