Content Marketing

3 Simple Content Marketing Strategies To Get Ahead Of Your Competition

Every day, businesses put up new blog post. Everyone is exploring content marketing for their businesses, trying to beat their competitions to it. As direct as content marketing for businesses might seem, a lot of content never reach the targeted customers. This article reveals three simple tips that you can use to get ahead of …

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Content Marketing: 5 Misconceptions You Should Clarify Today

Back in 1996, a man saw the critical factor to any business growth. He, Bill Gates, wrote an essay titled content is king. In it, he said, “Content is where I expect much of the real money will be made on the Internet, just as it was in broadcasting.” With time, businesses began to learn …

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5 Challenges Businesses Have With Content Marketing – How To Solve Them

Is content market easy? Like every marketing strategy, it’s not in black and white especially amid the dynamism of humans – the ever-changing target audience that you have to change with. All businesses face challenges with content strategy. You are not alone. Even content marketing experts do.  It’s that supposed to comfort you? Yes. However, …

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Content Marketing: HOW TO TURN FEATURES OF PRODUCTS TO BENEFITS

Here is the truth: Buyers don’t care about the features or technical specifications of your products/service. What they really care about is what it can do them, the experience, and the results they will enjoy. So while the features are part of your products/services and are important to you as the business owner, you should …

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CONTENT MARKETING: 7 Best Practices for Business Owners

What is marketing without content? Content marketing will differentiate you from your competition. You’ll enjoy visibility if your content is found when potential customers use a search engine like Google to find answers to a problem that your product or service can solve. And while you may have mastered how to create valuable content, it …

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7 Benefits of Valuable Content Marketing [And Why You Should Create Content for your Business]

Content matters. It is the pillar of any business marketing. And it hasu become much needed because no one wants to be interrupted in their moments as a traditional advertisement does. They are everywhere – popping up on your screen, blocking that video you are enjoying, redirecting your links, and even spamming you with click …

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11 Simple Ways To Get Your Employees To Become Content Generating Machines

In every business, employees have important roles to play in content creation. Even if your brand’s content marketing has been outsourced or laid on the shoulder of an in-house content marketer. Your employees know and see the business, the products, and/or services better. Some of them may say they don’t know how to create content …

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The Ultimate Guide to Hiring Freelance Content Writers for Your Business

One of the powerful ways to market your business and establish your online presence is content. Does your business own a platform where you publish? And how consistent are you at pushing valuable content out there? Do you have a quality writer yet or you are finding it difficult to find one? There are many …

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Content Writing Business: How To Build Deep Relationship With Your Clients

As a freelance writer, writing is your business. And no matter the level you are at – entry, intermediate or expert, you should model your business properly. Being a freelance content writer isn’t an excuse for handling your business with levity. Except you have no long-term plan for your skill.You know, it’s like a self-employed …

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