The Critical Guide To Delivering Valuable Content Marketing Strategy [With Examples]

It’s easy to get lost in marketing strategies and forgot the humans, audience that you are to create content for. Your marketing guru has a guru who has a guru…complicated as it is. On whose rules should you run your valuable content marketing? Well, you aren’t about to add another strategy to the long complicated …

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3 Simple Content Marketing Strategies To Get Ahead Of Your Competition

Every day, businesses put up new blog post. Everyone is exploring content marketing for their businesses, trying to beat their competitions to it. As direct as content marketing for businesses might seem, a lot of content never reach the targeted customers. This article reveals three simple tips that you can use to get ahead of …

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The Ultimate Guide to Hiring Freelance Content Writers for Your Business

One of the powerful ways to market your business and establish your online presence is content. Does your business own a platform where you publish? And how consistent are you at pushing valuable content out there? Do you have a quality writer yet or you are finding it difficult to find one? There are many …

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Content Writing Business: How To Build Deep Relationship With Your Clients

As a freelance writer, writing is your business. And no matter the level you are at – entry, intermediate or expert, you should model your business properly. Being a freelance content writer isn’t an excuse for handling your business with levity. Except you have no long-term plan for your skill.You know, it’s like a self-employed …

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8 Questions You Should Ask Your Client [A Content Writer’s Guide]

Asking the right questions before you take on a new client or content writing project will save you from a lot of cracks. As a newbie content or copywriter, it’s so easy to fall into the trap. It all goes down to: It’s my first job and I don’t want to ask the wrong questions.

First off, you can never be wrong with wanting to be clear about the job in view. So, ask! These 8 questions will guide you.

Content Marketing: What Are The Content Creation Options Available For My Business?

Content is asset. Your business is either investing in it or not. That being said, there is a lot of impediment to launching an effective content marketing strategy for most business. First, it’s either execs are finding it hard to understand why a content strategy is needed. After all, the numbers are coming in. On …

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250 Corps Members To Benefit From $10,000 Scholarship Opportunity

The Oluwadero Legacy Project (TOLP) has made available the sum of  $10,000 (N4 million) worth of scholarships for 250 young Nigerians undergoing the National Youth Service Corps (NYSC) to develop global competence skills and language proficiency. Selected TOLP scholars would be enrolled for global skills and language proficiency courses at Global School Africa – a …

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Content Marketing Tips For Start-ups: Tips For Creating Valuable Content At No Cost

Put the informational needs of your targets first and it won’t be difficult to convert them into your customer. But when we talk about meeting informational needs like blogging and social media marketing, it seems difficult for business. Especially when owners would rather focus on growing the business. Even in large companies, selling content marketing …

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5 Challenges Businesses Have With Content Marketing – How To Solve Them

Is content market easy? Like every marketing strategy, it’s not in black and white especially amid the dynamism of humans – the ever-changing target audience that you have to change with. All businesses face challenges with content strategy. You are not alone. Even content marketing experts do.  It’s that supposed to comfort you? Yes. However, …

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Content Marketing: HOW TO TURN FEATURES OF PRODUCTS TO BENEFITS

Here is the truth: Buyers don’t care about the features or technical specifications of your products/service. What they really care about is what it can do them, the experience, and the results they will enjoy. So while the features are part of your products/services and are important to you as the business owner, you should …

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CONTENT MARKETING: 7 Best Practices for Business Owners

What is marketing without content? Content marketing will differentiate you from your competition. You’ll enjoy visibility if your content is found when potential customers use a search engine like Google to find answers to a problem that your product or service can solve. And while you may have mastered how to create valuable content, it …

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7 Benefits of Valuable Content Marketing [And Why You Should Create Content for your Business]

Content matters. It is the pillar of any business marketing. And it hasu become much needed because no one wants to be interrupted in their moments as a traditional advertisement does. They are everywhere – popping up on your screen, blocking that video you are enjoying, redirecting your links, and even spamming you with click …

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11 Simple Ways To Get Your Employees To Become Content Generating Machines

In every business, employees have important roles to play in content creation. Even if your brand’s content marketing has been outsourced or laid on the shoulder of an in-house content marketer. Your employees know and see the business, the products, and/or services better. Some of them may say they don’t know how to create content …

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